Waterloo Region Small Business Centre - Home





Business Launch 360

Begins April 16th


Business Launch 360 is a comprehensive business development program for new ventures and early stage businesses. 


Delivered over 6 half day workshops you will develop skills in business planning; customer evaluation; marketing strategy and implementation; sales strategy; operations; financial tools and projections and presentation development. Each 3 hour workshop is interactive, hands on and delivered by a business advisor and industry experts. Once completed you will have developed a business strategy and obtained the knowledge to grow your business from the ground up.


Participants in Business Launch 360 will receive 6 workshops, all related course materials, a dedicated business advisor for 3 months including class time and plan development. A complete review and assessment of the business plan and the potential for up to 3 months of mentor support post launch.

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Become Your Own Digital Marketer

Monday, April 29th and Wednesday, May 1st


Our popular boot camp is back! In today's digital world, there are tools and methods for you to market and run your business like a boss, but it can be overwhelming to know what to use and where to start. It's time you become your own ultimate digital champion.


Here's the concrete takeaways you can expect to grasp and be able to deliver upon completion of this boot camp:

  • Basic Intro (language, what's what, etc)
  • Website & Landing Page 
  • Blogging, SEO & Captions
  • Content Creation - Photos, Video & Boomerang
  • Simple Graphic Design
  • Email Marketing & List Building
  • Profile Build and Social Media Management


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Grow your business online with Digital Main Street

Grants available, click here!


Your squad of digital experts awaits! Jump over your hurdles of frustration and learn the latest, most powerful ways to reach your customers. Our hands-on experts will give your business the digital makeover of your dreams.



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June 20th True North DTK Event - Author Elisa Birnbaum

In the Business of Change: How Social Entrepreneurs are Disrupting Business as Usual


Social Enterprise is changing the world for the better! The Waterloo Region Small Business Centre is proud to present Elisa Birnaum; the author of In the Business of Change, profiling social entrepreneurs around the world and their lessons learned, Elisa is the publisher & editor-in-chief of SEE Change Magazine, a digital publication of social entrepreneurship that she co-founded over eight years ago – and the host of its podcast. Come see her during True North!

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Guest Post: Truth About Management That No One Told You.

Apr 13, 2018
Truths about management that no one told you.   Guest Post ...


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Employing Young Talent Incentive

Jan 29, 2018
Employing Young Talent Incentive   Effective January 1, 201...


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Guest Post: Social Media Marketing Missing the Mark? Filter Bubbles & Echo Chambers Might Be Why

Jan 26, 2018
Social Media Marketing Missing the Mark? Filter Bubbles & Echo Chamber...


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What innovation really means for traditional small business in Waterloo Region

Mar 23, 2017
  Written by Mistie Brown   One of the most importa...


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Kitchener City Hall
200 King St W, P.O. Box 1118
Kitchener, Ontario N2G 4G7
T: 519.741.2604   F: 519.745.1522
The Gaslight District
96 Grand Ave S, Suite 103
Cambridge, Ontario N1R 5W8
T: 519.740.4615   F: 519.623.0441

Waterloo City Hall
100 Regina St S, Suite 170
Waterloo, Ontario N2J 4A8
T: 519.747.6265   F: 519.747.6266