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Presented by Jolene MacDonald – Founder, Accessibrand

Creating a brand that includes everyone from the beginning isn’t just the right thing to do, it’s smart business. This in-person workshop will guide early-stage entrepreneurs through the practical steps to build an inclusive and accessible brand, even on a tight budget.

Led by award-winning creative director and accessibility advocate Jolene MacDonald, you’ll learn:

  • What branding really means (it’s more than a logo!)
  • How to choose accessible fonts, colours, and visuals
  • Tips for inclusive messaging and social media
  • Free tools to help you get started with confidence

You’ll leave with free resources and simple next steps to make your brand clear, consistent, and inclusive.

About Jolene

Jolene MacDonald (she/her) is the founder of Accessibrand, Canada’s first accessibility-focused creative agency led entirely by people with lived disability experience. With over 25 years in branding and design, Jolene is also an accessibility advocate, speaker, and educator, helping entrepreneurs and organizations build more inclusive brands, services, and teams. Accessibrand also offers self-paced and customized training programs with Accessibrand Academy.

Work(shop) with us Wednesdays: Join us to co-work and learn by taking advantage of our free hot desks at the SDG Idea Factory every Wednesday.

Register for your free hot desk here.

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Looking for something else? Check out SBC Ontario’s upcoming event listings for more small business education.

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