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Presented by Matthew Herchel from 2H Media

Google Business Profile (GBP) is a free and powerful tool for bringing awareness to your local business. Before you even have a website, this is where search engine optimization begins. From initial setup to getting verified by Google, this workshop covers the essential steps to harnessing the power of Google Business Profile in local searches.

WHAT YOU WILL LEARN
Regardless of whether you have a brick & mortar store or you sell products online, a Google Business Profile listing helps customers find information about your business, from your hours of operation, to company photos, and curating reviews. A Google Business Profile listing is most often the first place a potential customer will find you online. GBP is a powerful tool that can help generate awareness and help your business reach more potential customers. Learn how to manage the basic aspects of GBP and start reaching your audience at the earliest possible stage.

WHAT YOU WILL DO
Complete Your GBP Listing
During the workshop, we will give you hands-on training on how to create your Google Business Profile listing from scratch. You will add your business address, hours of operation, how to properly add and tag photos. Most importantly, we will help you create a description to help Google understand who you are and how to properly display your business online. This is the first opportunity to increase your SEO. At the end of the workshop, your Google Business Profile listing will be built and ready for verification.

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