We are one of 54 Small Business Centres in Ontario that provide business support for individuals and entrepreneurs wanting to learn, start or grow a business. Most of our services are free to you because we are funded in part by the Provincial Government and the Waterloo Region and the municipalities of Kitchener, Cambridge and Waterloo, to encourage economic development and success. Our ultimate goal is to guide you in gaining the skills, knowledge, information, tools and resources to run a successful business. When your business is successful, you support our local economy thereby creating a vibrant community to live and work in. The Waterloo Region Small Business Centre Business Advisors can work with you personally to develop the business plans and actions you need for your success and provide guidance for you to participate in the programs and services that best meet your needs.


Whether you have an idea, are looking to start your own business or want to grow your existing business, the Waterloo Region Small Business Centre can provide you with the guidance, tools and resources you need to make it happen. Our team is passionate about supporting small companies to thrive in Waterloo Region.

Our services to support you:

  • Business Advisory Services

  • Business Training (Mentoring & Workshops)

  • Entrepreneurship Funding Programs

  • Events and Networking Opportunities


Helping entrepreneurs to learn, start and grow companies


We inspire people to believe in themselves, operate sustainable businesses and find purpose in witnessing their achievements


We value accountability, trust, respect and collaboration.  We foster a culture of diversity and inclusion and are committed to community development


Our staff are located in Kitchener, Cambridge, and Waterloo, and are dedicated business professionals who meet with entrepreneurs to provide business planning advice and direction regardless of their industry sector or stage of business development.

SDG Idea Factory
2 King St W Suite 100,
Kitchener, ON N2G 1A3

Mon – Fri: 8:30AM – 4:30PM

T: 519.741.2604


The Gaslight District
96 Grand Ave S, Suite 103
Cambridge, Ontario N1R 5W8

Mon – Fri: 8:30AM – 4:30PM

T: 519.740.4615


Waterloo City Hall
100 Regina St S, Suite 170
Waterloo, Ontario N2J 4A8

Mon – Fri: 8:30AM – 4:30PM

T: 519.747.6265




Business Advisor, Kitchener

Business Advisor, Waterloo