The Waterloo Region Small Business Centre is a collaboration between the municipalities of Kitchener, Cambridge and Waterloo, funded in part by the Provincial Government; Ministry of Economic Development, Job Creation and Trade.

We are one of 54 Small Business Centres in Ontario that provide business support for individuals and entrepreneurs alike.

Whether you have an idea, are looking to start your own business or want to grow your existing business, the Waterloo Region Small Business Centre can help. The Waterloo Region Small Business team is passionate about supporting small businesses. Our advisors provide one-on-one consultations, inspiring people to start and grow sustainable businesses, here in Waterloo Region.


Meetings can take place virtually or in person depending on the city. We encourage you to book your next meeting at the end of your consultation. We aspire to help as many entrepreneurs and clients as possible. During times when the volume of inquiries is high, meetings may be limited to 1 consultation per month.

Our ultimate goal is to guide you in gaining the skills, knowledge, information, tools and resources to run a successful business. When your business is successful, you support our local economy thereby creating a vibrant community to live and work in.

We provide:

  • Business Advisory Services

  • Business Training (Mentoring & Workshops)

  • Entrepreneurship Funding Programs

  • Events and Networking Opportunities


Helping entrepreneurs to learn, start and grow companies


We inspire people to believe in themselves, operate sustainable businesses and find purpose in witnessing their achievements


We value accountability, trust, respect and collaboration.  We foster a culture of diversity and inclusion and are committed to community development


Our staff are located in Kitchener, Cambridge, and Waterloo, and are dedicated business professionals who meet with entrepreneurs to provide business planning advice and direction regardless of their industry sector or stage of business development.

SDG Idea Factory
2 King St W Suite 100,
Kitchener, Ontario N2G 1A3

Mon – Fri: 8:30AM – 4:30PM

T: 519.741.2604


Cambridge City Hall
50 Dickson St
Cambridge, Ontario N1R 8S1

Mon – Fri: 8:30AM – 4:30PM
By Appointment Only

T: 519.740.4685


Waterloo City Hall
100 Regina St S, Suite 230
Waterloo, Ontario N2J 4A8

Mon – Fri: 8:30AM – 4:30PM
By Appointment Only

T: 519.747.6265




Business Advisor, Kitchener

Business Advisor, Waterloo

Business Advisor, Cambridge

Entrepreneurship and Technology Advisor, Kitchener